THE WINNERS! Best Soap: EastEnders Sexiest Male: Rob James Collier (Coronation St.) Sexiest Female: Roxanne McKee (Hollyoaks) Best Newcomer: Michelle Keegan (Coronation St.) Best Dramatic Performance: Jo Joyner (EastEnders) Villain of the Year: Jack P Shepherd (Coronation St.) Best Storyline: Max & Stacey's affair (EastEnders) Best Exit: Gemma Bissix (Hollyoaks) Best Actor: Chris Fountain (Hollyoaks) Best Actress: Emma Rigby (Hollyoaks)

Hollyoaks stars Hannah Tointon and Gemma Rigby arrive at the awards.